Loyalty Programs – Study of customer relationship

Loyalty program is a modern medialized marketing strategy designed to encourage customers to continue shopping sometimes beyond logic. In the format of global capitalism, such programs cover most types of trading, each of which has different functions and reward schemes. The study of loyalty programs provides material for understanding customer relationship systems, and the structures of a modern converged consumer and information society.

Dunkin' Donuts Loyalty Program

8 November 2023

Join Dunkin' Rewards, the ultimate loyalty program by Dunkin' Donuts! Earn points on every purchase, unlock exclusive perks, and redeem rewards on your favorite menu items. Join today for free.

Tesco Clubcard Christmas Savers

1 November 2023

esco offers its regular customers a special way to save money - Christmas Savers

Tesco Loyalty Card Changes in 2023

28 October 2023

Explore the latest updates and changes in the Tesco Rewards Program for 2023. Learn about the modifications, how they affect your rewards, and what you need to know to maximize your benefits while shopping at Tesco.

The Return of Free Coffee for MyWaitrose Loyalty Card Holders

18 October 2023

In an exciting development for coffee lovers and loyal shoppers, Waitrose is bringing back its popular free coffee offer for MyWaitrose loyalty card holders. After a two-year hiatus due to the pandemic, the cherished perk is making a comeback, allowing customers to enjoy a daily hot beverage on the house.

Waitrose Christmas Entertaining Program: Making Your Festive Season Sparkle

8 October 2023

Discover Waitrose's Christmas Entertaining program for a hassle-free holiday season. Order high-quality, delicious items online, with flexible delivery and collection options. Make your Christmas celebration sparkle with Waitrose.

FAQ: General Iceland Bonus Card Information and Usage

29 September 2023

Here we have collected the most common questions about the rules of using the Iceland Bonus Card: is there a fee for using the card, how long is the card valid, how does the card work. How the Iceland Bonus Card differs from other loyalty cards?

Costco Membership vs. Sam's Club Membership: Which One Should You Choose?

18 September 2023

The burning question is, should you get a membership at Costco or Sam's Club? Let's embark on this membership showdown to help you make an informed decision.

Unlocking the Benefits of Sam’s Memberships Loyalty Scheme

18 September 2023

Sam's Memberships Loyalty Scheme stands out as a shining example of how a membership program can add immense value to the lives of consumers. This program is designed to reward regular shoppers for their loyalty and patronage.

THE SCHUH CLUB loyalty scheme

17 September 2023

The Schuh Club offers its members the opportunity to earn points as they shop, both in-store and online

A Step-by-Step Guide on How to Get a Costco Executive Membership at store (Costco Warehouse)

12 September 2023

Obtaining a Costco Executive Membership is a straightforward process that begins with a visit to your nearest Costco warehouse. By choosing the Executive Membership, you gain access to a wealth of exclusive benefits, including the coveted 2% annual reward on eligible purchases.