Catalogued database of Loyalty programs

VIPeak: The North Face Loyalty program


The North Face Loyalty Program Reward is a special coupon issued to receive discounts on purchases at The North Face stores and on the official website These rewards are denoted by special conventional units - Peak Points. According to the terms and conditions of the Program, a Member can exchange Rewards for company products or pay part of a purchase.

Sephora Loyalty program


Sephora is a prestige omni-retail network of perfume and cosmetics stores. Beauty Insider members can redeem their rewards points for things like gift cards and discounts, helping to offset purchase prices without devaluing the products. Loyalty members can also redeem points for more exclusive things like limited edition products or in-store beauty tutorials.

Starbucks Loyalty program


Starbucks has a bonus loyalty program, which was created as a sign of gratitude and further encouragement of regular customers for their purchases. Starbucks Rewards members are able to earn and accumulate "Stars" that can be redeemed for Starbucks Rewards benefits at participating Starbucks stores and are eligible to receive certain additional benefits.

SPAR Loyalty program


SPAR International is the association of wholesalers and retailers (mainly European countries, but also South Africa, Australia, Argentina). In all SPAR’s formats (SPAR, EUROSPAR and SPAR-express) there is a customer loyalty policy. In different countries, these are different programs, but the essence the same – clear rewards schemes for purchases, based on Membership card.

Coop Loyalty program


Coop is one of Switzerland's largest retail and wholesale companies with around 2.5 million members. Coop loyalty program is arranged as follows: when buying selected goods and services, 5% of the amount spent is credited to the buyer's account. Each Coop member has its own Coop membership account.

Shell Clubsmart Loyalty program


The global Shell concern has launched its own Shell CLUBSMART loyalty program, aimed at attracting attention from customers. This loyalty program has been successfully operating in 21 countries of the world and unites millions of participants. Regular customers of the company are invited to become participants in a specially designed loyalty program. According to the terms of this program, a buyer of Shell fuel receives a discount card that allows them to use discounts, as well as to accumulate bonuses and exchange them for company prizes.

AliExpress Loyalty program


It is a large company operating the e-commerce marketplace AliExpress is the e-commerce retail platform of Alibaba, serving buyers from all over the world. Additional perks: customers get benefits in shopping AliExpress: debit & prepaid cards, Black Friday Ads Page. AliExpress cashback allows to get up to 4.91% of the purchase price back.

Amazon Prime Loyalty program


It is a paid subscription service, perfect example of non-traditional and innovative loyalty program. Amazon Prime Loyalty program gives customers access to extra services for free. Prime Rewards Card members earn 5% Back at with a Prime Credit Card. 2% rewards can be returned on debit spending with Prime Reload.

Payback Loyalty program


Payback is the largest and one of most successful multi-partner loyalty programs. It works across Europe and India. There are more than 100 Payback’s partners between the biggest stores and companies. Customers also can take points from formats like Big Bazaar, Central and Brand Factory. Points can be redeemed for goods, services, air miles, tickets, fuel.

Shop Your Way Loyalty program


Shop Your Way (SYW) program is used by marketplaces Sears and Kmart. SYW was regarded as one of the most successful customer loyalty programs with social media. Additional perks: freecash in points. Exclusive coupons. Free shipping, Personal Shopper services. Customer can win desired product by daily sweepstakes.