Dr Pepper Rewards Loyalty program: Pepper Perks

| Published | LAST UPDATED .

Type of Loyalty program: food

Type of purchasing: Online, offline

Used by:  Keurig Dr Pepper Inc. formerly known as Green Mountain Coffee Roasters (1981-2014) and Keurig Green Mountain (2014-2018) is an American beverage manufacturer.


Model of Loyalty program: Rewards


Dr Pepper Rewards scheme

Dr Pepper Rewards is a loyalty program designed for soft drink lovers who want to earn rewards while enjoying their favorite beverages. Pepper Perks loyalty program allows customers to earn points by purchasing Dr Pepper products, scanning receipts, completing surveys and quizzes, and participating in social media promotions. These points can then be redeemed for exciting rewards such as free beverages, gear, and other prizes. By participating in the program, customers can also unlock exclusive offers and perks.


Type of medium: account (app)

Rewards schemes: rewards point

Additional perks:

By participating in the Pepper Perks program, you can enjoy a range of benefits such as:

Loyalty perks and exclusive offers: As a loyal Dr Pepper customer, you can unlock exclusive offers and perks such as discounts, early access to new products, and more.

Brand awareness and engagement: By participating in the rewards program, you can engage with the Dr Pepper brand and stay up to date on new products, promotions, and events.

Community involvement and donations: Dr Pepper is committed to giving back to the community, and by participating in the rewards program, you can help support their charitable initiatives.

Type of membership: free for the asking

Type of card: no card

Program validity period: unlimited

Rewards points: points.

Tiers: There are no tiers as such in the loyalty scheme

App:  no app

Country (region): USA

Language: English

Description of Loyalty program:

How to Participate in Dr Pepper Rewards

To join the Dr Pepper Rewards program, follow these simple steps:

  • Create an account on the Dr Pepper Rewards website or app.
  • Link your account to your purchases by scanning the barcode or receipt of your Dr Pepper products.
  • Start earning points by purchasing Dr Pepper products, completing surveys and quizzes, and participating in social media promotions.


How to Earn Points in Pepper Perks

There are several ways to earn points in the Dr Pepper Rewards program:

  • Purchasing Dr Pepper products: Every time you purchase a qualifying Dr Pepper product, you can earn points by scanning the barcode or receipt.
  • Scanning receipts: If you forget to scan the barcode at the time of purchase, you can still earn points by scanning the receipt within 14 days of purchase.
  • Completing surveys and quizzes: You can earn points by completing surveys and quizzes on the Dr Pepper Rewards website or app.
  • Participating in social media promotions: Dr Pepper occasionally offers social media promotions where you can earn points by following and engaging with their social media accounts.


Redeeming Points in Pepper Perks

Once you have earned enough points, you can redeem them for exciting rewards and prizes such as free beverages, gear, and other merchandise. To redeem your points, simply log in to your account and browse the available rewards. Once you have chosen your reward, follow the instructions to claim it.



Let’s Play Initiative www.letsplay.com

Let us delve into the accomplishments of Let's Play, which have been significant, with more than $40 million invested and 80,000 volunteers engaged in aiding 14.7 million children since 2011. A partnership with national nonprofits, Good Sports and KABOOM!, has enabled the awarding of over 4,750 sports equipment and playspace grants to organizations serving youth across North America.

Expanding on these efforts in the year 2022, KDP has made a foundational contribution to advance equitable health and wellness outcomes for children in association with KABOOM! The provided funds will be utilized to support the nonprofit's 25 in 5 Initiative, which aims to hasten the process of providing children in 25 priority communities with equal access to high-quality playspaces within the next five years.



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Georgetta F. Palsen

Georgetta F. Palsen

About the author

Georgetta F. Palsen spearheads the Loyalty Programs Project, aiming to unravel the global impact of loyalty programs. Leading a dedicated team, she adopts an interdisciplinary approach to explore these programs' influence on consumer behavior and capitalism, offering critical insights for academics and businesses navigating the complexities of today's societal dynamics. More info