THE SCHUH CLUB loyalty scheme

| Published | LAST UPDATED .

Type of Loyalty program: Footwear, clothes

Type of purchasing: offline, online

Used by: Scottish footwear retailer based in Livingston, Scotland

Model of Loyalty program: rewards schemes. THE SCHUH CLUB loyalty scheme is based on Salesforce’s new Loyalty Management technology. The Schuh Club offers its members the opportunity to earn points as they shop, both in-store and online.


Type of medium: Schuh Club member ID is downloaded to the customer’s phone wallet.

Rewards schemes: rewards. Customers can then accumulate points to offset future purchases. Schuh Club points are then converted into money-off rewards and automatically sent to customers to spend on their next purchase. Points will also give members exclusive access to promotions and events.

Additional perks:

Schuh Club Giftcard.

You can choose a gift card amount. Gift cards are available in both digital and physical form. The Schuh Club Giftcard is your ticket to a world of footwear fashion and endless style possibilities. Whether you're a devoted sneakerhead, a lover of classic leather boots, or on the hunt for the perfect pair of heels, this gift card opens the door to an extensive collection of trendy and timeless footwear.



Schuh Seasonal Sales

You'll often be able to take advantage of incredible discounts during Black Friday promotions, January sales and summer public holidays.

Type of membership: for free.

Type of card: digital

Program validity period: unlimited

Rewards points: points

Tiers: no tiers.

Apps:  Schuh : Shoes & Boots App


Schuh product catalog is available in the app. Features of the app:

  • Schuh voucher code
  • Schuh loyalty club program
  • information on competitions, Schuh discount codes and new product launches.
  • Schuh discounts on showcase shoes
  • free Schuh delivery, (on purchases of £25 or more Schuh promo code for extra savings)

Country (region): UK, Germany

Language: English


Terms and conditions

What is Schuh loyalty scheme?

Schuh is a Scottish footwear retailer offering a variety of branded footwear for men, women and children. Schuh offers shoes from popular brands such as Adidas, Converse, BIRKENSTOCK, Crocs, Dr. Martens, Hunter, Nike, Fila and many more. Schuh has also been offering fashion apparel and accessories since some time.
Schuh was founded in Scotland in 1981. In 2023, Schuh has more than one hundred stores in the United Kingdom, Ireland and in Europe. Sales are also made through the company's online store.

Schuh's loyalty program offers discounts to new members and allows them to earn points to pay for their orders. Customers can sign up for the Schuh Club on the Schuh website for free by loading their loyalty card into their smartphone wallet to start earning points.

Once you sign up, an email will be sent to you with an offer to receive £5 off. Please note that the discount is valid for 21 days from the date of the email. The condition is that the purchase must be over £25 Bonus points can be redeemed both in-store and online.

How to get Schuh points?

In order to earn points, you need to register and get a customer ID. Every time you shop, you need to enter your customer ID number.


For every 100 points a shopper receives a £5 discount, plus points give them exclusive access to promotions and events.

Where to find the best Schuh discount code?

The best Schuh discount code will depend on what you need. You will find many Schuh discount codes that you can take advantage of. Sometimes you will see discounts on certain brands like Dr. Marten or Ugg, so if these labels are on your wish lists, you need to look for these promo codes. Keep an eye out for the latest Schuh sales.

How do I use a Schuh voucher code?

You can only use one Schuh promo code at a time. Please note that codes and discounts do not stack. Therefore, it is not possible to apply the code to sale items.

Are returns at Schuh free of charge?

Yes, returns are free for registered members of the Schuh loyalty scheme. The period for returning or exchanging purchased goods is great: 1 year. If you don't have a Schuh account, your return will cost £2.50 (this amount will be deducted from your refund). You'll find all the information on how to return your goods on the Schuh website.

Options:  NHS discount

Does Schuh participate in the NHS discount scheme?

Yes, Schuh participates in the NHS discount scheme. Currently all emergency services and NHS staff can get 10% off full price products at Schuh.


  • Customer service Chat on WhatsApp 0207 100 1515
  • @schuhhelp

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Georgetta F. Palsen

Georgetta F. Palsen

About the author

Georgetta F. Palsen spearheads the Loyalty Programs Project, aiming to unravel the global impact of loyalty programs. Leading a dedicated team, she adopts an interdisciplinary approach to explore these programs' influence on consumer behavior and capitalism, offering critical insights for academics and businesses navigating the complexities of today's societal dynamics. More info